The Psychology of Why We Fall Down Internet Rabbit Holes
The laws of gravity in the digital space mean people to nudge deeper into things they may not care about — in the pursuit of curiosity.
Saumya Kalia is an Associate Editor at The Swaddle. Her journalism and writing explore issues of social justice, digital sub-cultures, media ecosystem, literature, and memory as they cut across socio-cultural periods. You can reach her at @Saumya_Kalia.