The Streisand Effect Proves When You Try to Hide Something on the Web, Everyone Sees It

Plot twist: Powerful people now exploit this phenomenon by deliberately putting out content that will be censored — to maximize outreach.

written by
Pallavi Prasad
Dec 11, 2019
the streisand effect
In 2013, singer Beyoncé tried to have unflattering photos of her removed from the web — only to see them proliferate in a phenomenon known as the Streisand Effect. (Image Credit: Getty Images)
AuthorPallavi Prasad

Pallavi Prasad is The Swaddle's Features Editor. When she isn't fighting for gender justice and being righteous, you can find her dabbling in street and sports photography, reading philosophy, drowning in green tea, and procrastinating on doing the dishes.